If You Do Not Have a USP, then You Might as Well Close up Shop…

You Could be Screwed... This video goes into detail about what a unique selling proposition is, and why it can help your service or product outsell and destroy your competition.  If you choose to ignore the video content below then you deserve to lose your business. Sorry to sound harsh, but that is the truth (the same I would tell…

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6 Email Opt-in Enticements that Work…

6 Email Opt-in Enticements that Work... Everyone knows that an EMAIL marketing list is the most powerful type of marketing seeing that your cost is virtually zero and your profits can be pretty staggering if the list is large (50k or more). Giving folks a good reason to opt in is key if you want to build a marketing list…

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Keyword Marketing Secrets – Part 2… The Most Important Part

Critical Information if Your Doing ANYTHING Online...Okay, Well maybe not anything... The fact is that if you don't do your research into the right keyword markets you are going to find yourself with a bunch of "tire-kickers" visiting your site. This is to say that nobody will be buying your stuff! Talk about frustrating....when I first started over 10+ years…

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Understanding Keyword Markets – 3 Easy Steps…

What is a "Keyword Market"? A keyword market is a market that is determined by the keywords or key phrases (2 or more words) that folks are typing into the search engines. This is how to market online. There is no guessing and there's no hoping either. It all comes down to the words that people are actively typing into…

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Is Your Site Done Right for SEO? If Not You’ll Pay for it…

On Site SEO - An Undervalued and Overlooked Practice... Everyone wants to get to the first page of google for their products and services. The problem is making sure your "on-site" factors are in sync. This means paying close attention to your title, your subheadings, and some other priceless stuff to help give you the boost you need to get…

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The Motivating Sequence – 3 Easy Steps to Writing Salesletters

A Million and One Ways to Write Sales Copy and the 3 Steps You'll Ever Need... Let's face it. There is an enormous amount of info out there on how to write good sales letters. Problem is that most of them contradict each other in confusing ways not to mention the fact it's easy to get confused as what to…

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7 Tips to Increase the “Readability” of Your Article or Content Piece….

7 Proven Tips that All Smart Writers Know About... There is a lot of debate when it comes to the 'right' way to write an article. The truth is that there is more than just ONE right answer. Depending on what you are writing about you have a few great ways to choose from. I created the video below for…

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Commitment and Consistency – The 3 Things to Know…

Commitment and Consistency - The 3 Things to Know... There are 3 things and more to know about this technique because it's so powerful that if you work it in to your copy you can expect nothing less than success almost all the time. And by implementing the outline that I discuss in the audio below, you'll be able to…

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2 Important Things to Bear in Mind for SEO…

Keep this in Mind...and You'll Have Better Results... Seems that many times more than anyone would really like to admit, that we see what we want to see insofar as "value". How we see it by default depends on which side of the negotiating table we're on, but all in all it's good to be aware of the benefits of good…

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